TWO
FACED
TWO FACED IS A RANGE OF BOOZELESS COCKTAILS BUILT AROUND BOLD FLAVOURS AND A STRONG, STRAIGHTFORWARD VISUAL IDENTITY. I DEVELOPED THE BRANDING AND PACKAGING ACROSS THE RANGE, CREATING A SYSTEM THAT GIVES EACH FLAVOUR ITS OWN CHARACTER WHILE KEEPING THE COLLECTION CLEARLY CONNECTED. THE DESIGN COMBINES LARGE TYPOGRAPHY, SIMPLE COLOUR CODING AND FLAVOUR-LED ILLUSTRATION TO MAKE THE CANS FEEL DISTINCTIVE, MODERN AND EASY TO RECOGNISE.
INDUSTRY
FOOD & BEVERAGE
MY ROLE
BRANDING & PACKAGING DESIGN
MOON MAGIC CHOCOLATE FACTORY
BRAND IDENTITY / PACKAGING DESIGN
A confectionery brand developed to bring a fresh perspective to the better-for-you snack category. I led the creative development of the brand identity, packaging, and product visualisation, creating a distinctive system that balanced strong shelf presence with a playful and contemporary point of view.
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RATHBONES TAILOR
BRAND INDENTITY
A modern approach to suit rental designed for a new generation of customers. I led the creation of the brand identity and visual language, developing a system that balanced contemporary style with the confidence and craftsmanship traditionally associated with tailoring.
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